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The daily
circulation of papers in Britain is just over 14 million copies,
which is about 3 papers for every 4 households. All British
papers can be classified into two major groups: quality papers
and popular papers. Traditionally, 'quality', serious-minded
newspapers were referred to as 'Broadsheets' due to their large
size. Popular papers were called 'tabloid' newspapers. However,
due to considerations of convenience of reading, particularly in
cafes and on trains, The Independent and The Times have both
switched to a 'compact'-sized format, traditionally used by
tabloids. The Guardian has switched to a Berliner format, a bit
wider and taller than a compact. Sunday serious-minded
newspapers keep the broadsheet format to maintain the same level
of content.
A quality paper
is a serious national that aims at the educated reader. Quality
papers contain detailed news coverage and comment, authoritative
editorials, a wide range of topical features written by experts
in their fields, arts and literary reviews, and much
professional advertising. The main quality papers are The
Guardian, The Times, The Independent, The Daily Telegraph and
The Financial Times. A popular paper is a newspaper whose
content is designed for the undemanding reader. They have brief
news reports and a large number of photographs. Emphasis is put
on personal stories, especially when sensational or involving a
celebrity. Importance is also given to sports and to
entertaining features such as cartoons and contests.
Newspapers in
Britain are mostly owned by individuals or by big publishing
companies called 'the empires', not by the government or
political parties. The editors of newspapers are usually allowed
considerable freedom of expression. This is not to say that
newspapers are without political bias. The political tendency of
quality newspapers varies from conservative {The Daily
Telegraph) or independent/conservative (The Times and The
Financial Times) to centre (The Independent) and liberal (The
Guardian). Popular papers like The Daily Express, The Daily Star
and The Sun, for example, usually reflect conservative opinion
in their comment and reporting, while The Daily Mirror has a
more left-wing bias.
In addition to
national daily newspapers there are nine national papers
published on Sundays. Most 'Sundays' contain more reading matter
than daily papers, and several of them include 'colour
supplements' — separate colour magazines which contain
photographically-illustrated feature articles. There is also
quite a number of regional papers — usually evening papers or
weeklies.
Translate the
following sentences into English.
1. В Великобритании ежедневный тираж газет большой для
страны такого размера.
2. Британские газеты можно подразделить на серьезные
«качественные» газеты и популярные газеты.
3. В соответствии с форматом, британские газеты подразделяются
на газеты компактного формата, берлинского формата и большого
формата.
4. Серьезные воскресные газеты сохраняют большой формат, чтобы
поддержать тот же объем содержания.
5. Серьезные общенациональные газеты предназначены для
образованного читателя, содержание популярных газет рассчитано
на нетребовательного читателя.
6. «Качественные» газеты содержат подробные новости и
комментарии, обзоры искусства и литературы и рекламу.
7. Популярные газеты содержат краткие новости, много фотографий,
информацию частного характера, часто касающуюся знаменитостей,
карикатуры и конкурсы.
8. Газеты, в основном, принадлежат частным лицам или
издательским «империям».
9. Хотя редакторы газет обладают значительной свободой
выражения, газеты обычно имеют консервативную, независимую,
центристскую или либеральную политическую ориентации.
10. Воскресные газеты содержат большое количество материалов для
чтения и часто имеют цветные приложения.
1. The daily
circulation of newspapers in Great Britain is large for the size
of the country.
2. British papers can be classified into serious-minded quality
papers and popular papers.
3. According to their format, British papers are subdivided into
compact-sized format papers, Berliner format papers and
broadsheet format papers.
4. Sunday serious-minded papers keep the broadsheet format to
maintain the same level of content.
5. Serious quality nationals aim at the educated reader. The
content of popular papers is designed for the undemanding
reader.
6. Quality papers contain detailed news coverage and comment,
arts and literary reviews, and advertising.
7. Popular papers contain brief news reports, many photographs,
personal stories often involving celebrities, cartoons and
contests.
8. Newspapers are mostly owned by individuals or publishing
'empires'.
9. Though the editors of newspapers are allowed considerable
freedom of expression, they usually have conservative,
independent, centre or liberal political bias.
10. Sundays' contain much reading matter and often have colour
supplements.
Из пособия "ЕГЭ. Английский язык.
Устные темы" Занина Е.Л. (2010, 272с.) - Part
two.
Additional topics.
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